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Competition Bureau Canada updates guidance on environmental claims under Competition Act

The Competition Bureau Canada is revising its guidance related to the enforcement of the Competition Act, including provisions on environmental claims and deceptive marketing practices. These updates follow recent amendments to the Act aimed at strengthening the Bureau's enforcement powers. The Bureau is consulting Canadians to ensure clarity and transparency for businesses regarding compliance with the law.

Competition Bureau Canada

Date Added

19 October 2026 at 00:10:54

Why it matters

Businesses making environmental or sustainability marketing claims should review the updated guidance to ensure compliance and avoid enforcement actions. The Bureau's strengthened powers and revised guidance signal increased scrutiny of greenwashing and misleading environmental claims.

Cite this case: EcoAppraise (2026) 'Competition Bureau Canada updates guidance on environmental claims under Competition Act', Global Enforcement & Advisory Registry. Available at: https://www.ecoappraise.com/cases/competition-bureau-canada-updates-guidance-on-environmental-claims-under-competition-act (Accessed: 19 October 2026). Original source: Competition Bureau Canada, 16 December 2024.

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