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FTC Takes Action Against TruHeight for Deceptive and Unsubstantiated Advertising of Supposed Height-Enhancing Supplements for Kids and Teens

The FTC settled charges with TruHeight for making unsubstantiated health claims about height-enhancing supplements and using fake or incentivized consumer reviews. The proposed order imposes a $4 million judgment (partially suspended), prohibits unsubstantiated health claims, bans fake reviews, and restricts incentivized reviews.

Federal Trade Commission

Date Added

15 April 2026 at 20:44:15

Why it matters

This enforcement highlights the FTC's ongoing focus on substantiation of health and environmental claims, and the prohibition of deceptive marketing practices, including fake reviews, which are relevant to ESG and environmental advertising compliance.

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