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Commerce Commission v Brand Developers Limited – District Court Judgment 12 December 2025

The District Court found Brand Developers Limited made false and misleading representations by causing staff to post undisclosed positive reviews on its websites and third-party platforms, in breach of the Fair Trading Act. The case included analysis of misleading representations and the importance of transparency in consumer endorsements.

Commerce Commission

Date Added

9 June 2026 at 08:31:21

Why it matters

This court ruling reinforces the need for transparency in environmental and product claims, including the authenticity of online reviews, and sets a precedent for enforcement under the Fair Trading Act.

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