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ASIC sues Auto & General alleging policy discount misrepresentations made to millions of consumers in Budget Direct insurance ads
ASIC launched Federal Court proceedings against Auto & General Services Pty Ltd, alleging misleading advertising of online insurance discounts for Budget Direct customers. Tens of thousands lost promised discounts after policy amendments, with $3.3 million in lost savings. ASIC alleges the conduct breached s12DB of the ASIC Act.
Australian Securities and Investments Commission
Date Added
15 April 2026 at 19:44:24
Why it matters
This pending enforcement case targets misleading pricing and environmental/ESG-related advertising, emphasizing ASIC's 2026 enforcement priority on misleading pricing practices. It underscores the importance of transparency in marketing claims.
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